|Brawl mains||Marth, Fox|
|Real name||Johnathan Lugo|
Alex Strife is the tournament director responsible for creating the New York City Weeklies in 2007. These helped gather the NYC locals for training, and help to create a consistent social atmosphere. He has also created his own series of tournaments called Zenith there were three of them, which not only consisted of locals but attracted big names from the tri-state, and were all successful. Currently, his Zenith is retired.
Alex Strife is most known for being the creator of the Apex tournament series, a largely successful series of national tournaments that managed to garner international attendance.
 Tournaments hosted
- New York City Weeklies
He is known to be very enthusiastic, and passionate about running tournaments. As well as showing up at other tournaments to lend a hand or show support for his fellow smashers. He was a part of the now disbanded crew Killa Fleet who were one of the first to attend his first Zenith. They in turn supported and helped out with his future tournaments, including helping to run the NYC Weeklies.